Location Services
Self-awareness; your ability to track where you are mentally, emotionally, and physically — in time, space, and energy.
Brian Rudolph and the Pivot to Food
Location Services is about accurately tracking where you actually are — mentally, emotionally, and in terms of energy. Brian Rudolph had been running around testing startup concepts without a clear read on what he actually valued. The conversation about 10-year commitment forced him to locate himself honestly — he wasn't in tech, he was in food, and had been for a while. Once that awareness switched on, everything else followed.