Wi-Fi

Your relationships and how you connect with others. The invisible networks that keep you linked to community and support.

Brian Kett and the Grocery Store Dinosaurs

High fit

Wi-Fi is about the invisible networks that keep you connected to other people. Brian Kett had been effectively offline in LA for a year — no community, no daily human contact, just the muffled sound of neighbors through walls. The Albertsons moment was the first time he got a real signal, and it came from a completely unexpected source. Once he connected with the old woman, a small local network lit up — the big-haired woman, the businessman, the cashier — proving the connection was always possible, just not where he'd been looking.