App Permissions
What you allow different areas of your life to access. The boundaries between work, relationships, health, and identity.
Sarah Godfrey and the Fresh-or-Frozen Dilemma
App Permissions is about what different areas of life are allowed to access. Sarah Godfrey has let her personal identity as a gluten-free person completely overlap with her business decisions — she can't separate what she needs as a consumer from what the brand needs as a product. The advisors are nudging her to adjust those permissions: let the business make some pragmatic choices that her personal preferences wouldn't make. That separation is the unlock.