Sync
How well your inner world matches your outer world. The alignment between what you feel, say, and do.
Brian Turiabaje and the Wedding He Almost Missed
Sync is the alignment between what you feel, say, and do. Brian Turiabaje spent the whole week out of sync — texting his family as if he were nearby helping with wedding preparations while secretly attending investor meetings in Johannesburg. His inner life and outer behavior were completely mismatched, and the chaos that followed — missing the flight, the layover, showing up in the wrong clothes — was the system correcting itself. By the time he stood at the back of the wedding taking a selfie, the gap between who he was presenting himself to be and who he actually was had closed, whether he liked it or not.