Wi-Fi

Your relationships and how you connect with others. The invisible networks that keep you linked to community and support.

Marissa Valenzuela and the Lost Momentum After Her Baby

High fit

Wi-Fi represents the networks and relationships that keep you connected and supported. Marissa Valenzuela had a newsletter, loyal repeat customers, and word-of-mouth connections — a network that was dormant but not gone. The key insight she received was that she didn't need to find new customers first; she needed to reconnect the existing network. Her Wi-Fi was still there. She just hadn't turned it back on.