Brightness

How much light you bring to what you're looking at. Controls whether you see the hopeful side or the dark side of a situation.

Lucy Guo and the DoorDash Moment

High fit

Brightness controls whether you default to seeing the dark side or the hopeful side of a situation. Lucy Guo turned the brightness all the way up when DoorDash beat her to market. Instead of reading it as 'I lost,' she read it as 'the idea was good — that's useful information.' The same event, seen through a dimmer lens, could have stopped her in her tracks. Her high-brightness read kept her moving forward.