High fit

Brightness is about how much light you bring to what you're looking at — whether you see the hopeful side or the dark side of a situation. Danny Meyer, staring down Black Friday in 1987 with a two-year-old restaurant, had his Brightness dialed all the way down. What changed over decades wasn't blind optimism — it was earned experience that let him turn Brightness back up even when the numbers looked bad. He learned to see downturns as temporary features of the landscape, not permanent verdicts.