High fit

Restart is the ability to pause, reflect, and begin again with intention — not out of reaction, but out of decision. After the defective bags and the depression that followed, Kim Vaccarella didn't just drift back into the business. The Sandy donation effort gave her a moment of pause and reflection, and when strangers reached back out asking to buy more bags, she made a deliberate choice to restart. She found a new manufacturer, secured new funding, and rebuilt from scratch rather than patching the old approach.